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2025

Outside The Box

An app and campaign with aims to inspire 16-24 year olds to engage with UK elections, improving voter turnout and reducing voter apathy.

Outside The Box

Turnout at the 2024 General Election was 59.7%, which was the lowest at a general election since 2001. Fewer than half of 18 to 24 year-olds exercised their right to vote in the last election.

Outside the box is an anonymous system where users can decide whether they agree or disagree with policies, without knowing the party. This data creates an overview of their viewpoints and which party they agree with the most.

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